El Bandido Yankee – So smooth, it’s criminal!
Story: Forged In The Heart Of Los Altos De Jalisco’s Rugged Terrain, El Bandido Yankee Tequila Embodies The Essence Of Authenticity And Rebellion. Not Just A Tequila Company, We’re Modern-day Bandits, Crafting Our Spirits With A Fierce Dedication To Tradition And Unyielding Spirit Of Authenticity. From The Wild Agave Fields To The Artisanal Distillery, Every Step Of Our Journey Celebrates The Untamed Spirit Of The Land. Embrace The Outlaw Spirit In Every Sip And Live The Bold Rebellion Against The Ordinary.
Design concept: Branding illustration features famous Yankee outlaw cowboy as the main figure, illustrated in engraving style. Typography is drawn in that way to evoke vibe of western rugged terrain environment. Label design direction is an experimental mixture of victorian and western outlaw style. On the very bottom of the bottle label we have illustration of the cowboy running on his horse in the heart of agave plantation and the wilderness of Los Altos De Jalisco in 1937.
Bottle concept: Premium glass bottle for El Bandido tequila that reflects the brand’s bold, rebellious spirit while maintaining a sleek, sophisticated profile. The bottle should stand out on the shelf with a masculine, edgy character, embodying strength, precision, and style.
Bottle design elements: Profile: Slim and refined, with a streamlined silhouette that feels modern and upscale. Cuts & Edges: Angular cuts and facets to evoke a rugged, masculine feel—akin to a sculpted jawline or a well-crafted blade. Material: High-clarity glass with weight and heft to communicate quality and authenticity. Cap: A heavy-duty metal cap with grunge effect — fitting the outlaw aesthetic.
Illustrations and Label Design: Dusan Sol
Bottle Design and CGI Visuals: Amit Chippa
